Welcome to Soar

Welcome to Soar

MASTERMIND PROGRAM

Our Mission:

To increase confidence and conversions so your fashion business can Soar to new heights.

“Find a group of people who challenge and inspire you. Spend
a lot of time with them and it will change your life forever.”

- Amy Poehler

  • You still can’t afford to pay yourself a decent salary, which is making you frustrated

  • You’ve hit a revenue plateau and can’t figure out how to break through it

  • You’re tired of being a solopreneur, but don’t have the funds to hire the team you need

  • You’re often paralyzed by imposter syndrome and overwhelmed with all the decisions you need to make

  • You feel like all the pieces are there, yet you just don’t have the traffic/exposure needed to really scale

  • You’re secretly afraid you don’t have a clear idea of what exactly you should be doing each day to make the revenue you want

  • You’re discouraged and losing the joy you once had, because you've already been investing time, energy, and money, yet you’re still not where you want to be

Sound familiar?  Friend, you’re in the right place!

You’ve built an ah-mazing brand, but the truth is…

What is a Mastermind

Wouldn’t it be great to have a group of 8 friends who were all at the same level in business? People you could bounce ideas off of, or pick their brains, or share contacts, resources, your struggles, etc.?

You are a direct reflection of the top 5 people you hang out with the most, so we’re cultivating a space where you can truly level up!  

 We’re all about collaborating and sometimes to get ahead, you need to work with others, so you can use each other’s success to propel you forward. 

You also need others to keep you accountable and cheer you on.  That’s what this is all about.

No more feeling overwhelmed in online courses or lost in ten-thousand-person Facebook groups.

This is an intimate group of like minded fashionpreneurs, all with various backgrounds and experiences, willing to collaborate and support each other.

THIS COULD BE YOU…

*Hit expand in the bottom right to view the video fullscreen

#WINS

#COMMUNITY

  • “As a solo entrepreneur, I had no idea how to invest my money. I felt very alone and overwhelmed. When I saw the Soar Mastermind Program I knew it would be the perfect fit. I wanted to be around like-minded entrepreneurs in the fashion industry, and I wanted a coach who understood both the fashion side and the business side. As someone with limited knowledge about marketing and sales in the fashion industry, I needed Christine's expertise to guide me through it all. One thing I love about Christine is how knowledgeable she is about social media. Through her, I am learning about online ads, how to use social media channels to my advantage, and how to drive traffic to my website. I’ve already received the highest number of views on my Reel since joining the program! She and the other guest speakers, as well as the other members of the group, really helped guide me through any questions I had.

    I have also built amazing relationships with the other members of the community which has already greatly impacted my business. One of the members who has 3x the following I do, gave me a shoutout on her Instagram, another member is wearing one of my jumpsuits to a highly photographed event, and another member even hired me to help them design a few pieces for their line. The collaboration and networking in this group have been invaluable.

    Not only has Christine helped me build my business she also stresses the importance of a positive mindset. Because of this, as well as the amount of support I received from the community, it gave me so much more confidence in my decision-making. I am no longer letting the fear paralyze me from making the choices I need to make in order to propel my business forward. I can't wait to apply everything I have learned from the Mastermind and see my business Soar!”

    - Cathy

  • Client Success Story:

    One client came to me with $500K in sales but $600K in expenses. After working together for a year we were able to:

    -Increase sales to $750K

    -Reduce operating expenses by $100K (making him profitable for the first time in his business)

    -Online sales increased 212%

    -Optimize his e-commerce site to increase conversions to 6% (average is 1-3%)

    -Optimize his email marketing to increase sales 2.5x over the previous year

    -Reorganize his team to be more efficient and cost-effective

    -And so much more!

Here’s the thing, there are three areas that I consistently see hold people back from really scaling their business:

MINDSET

The thoughts and subconscious beliefs you have surrounding fear, confidence, money, time, boundaries, and habits have a huge effect on the success of your business and are often the #1 thing that is really holding you back.

MARKETING

How you attract and nurture your ideal audience and eventually turn them into buyers is how you make money, so this needs to be spot on in order to scale. Most brands don’t have any kind of marketing plan in place– we’ll change that!

METHOD

The systems of how everything works– from your daily schedule, to your team, to bookkeeping, production planning, google analytics, and more. If you don’t have the proper systems in place, there is no point scaling.

“If you want to go fast, go alone. If you want to go far, go together.”

- African Proverb

  • Member Meetings via Zoom featuring Christine and various experts. There will be a 60-90 min call each week and within the month, there will be a minimum of one expert session, one mindset topic, and 2 hotseat sessions. Topics/hotseats include building your business and team for next level impact & income, expanding your customer base through messaging and content, building a marketing plan and sales funnel, merchandising your line to increase your AOV, overcoming fear and building confidence, PR strategies for global awareness...and more!

  • Every mastermind member will receive 2 (possibly 3) hotseat 1-on-1 sessions where we spend the call reviewing and advising something specific to your business. Other members can benefit greatly from seeing the behind-the-scenes of someone else’s business, especially things like P&L statements, Google Analytics, Shopify SEO, email marketing, etc.

  • During the 6 month program, we’ll put together a marketing plan for each brand. This allows you to walk away at the end of the program with a clear direction of what you should be doing each day in order to get sales.

  • Every month, we will bring on at least 1 guest expert to coach the group. These experts include highly sought-after coaches, celebrities, other successful brand owners, and we’ve even had well known famous designers make special appearances ;) These experts are exclusive to Soar, we do not share them with our Fashion Startup Intensive students. And some of them do not even offer 1 on 1 coaching, and some charge $1,000/hour so getting time with them is worth the investment. Past experts have given away free branding and SEO audits, cheatsheets, slide decks, and more in addition to their time on the call. Previous members have built priceless relationships with people who they otherwise would never have had an opportunity to meet. Christine’s network is vast and she works very hard to curate the most influential guests for the group.

  • Once a month, we will have Zoom calls (separate from our Weekly calls) where our Shopify tech expert will come on to answer any of your Shopify-related questions. Things such as “Is my site efficient?” “Do I need all of these apps?” “What's the best app for XYZ?” “Where do I pull inventory reports in Shopify?” “How do I create discount codes?” etc. This saves you a ton of time and money, as you don’t need to hire someone to help you.

  • At the start of the program, you will be paired with an Accountability Partner who you are encouraged to speak with every other week. This helps you build relationships, keep each other on track, offer advice and support, etc. Every two months, your partner will change, so you have an opportunity to spend time and learn from multiple members.

  • Rather than bombard your inbox with emails or have you join another Facebook group where it’s hard to chat 1-on-1, all communication will be done through our awesome Slack Channel. You’ll have DAILY access to ask Christine and other members questions, post wins, and receive support when needed. Slack also has audio and video capabilities so you can discuss things easily and get the 1-on-1 support you need.

  • Each member will receive two private 30 min 1-on-1 calls with Christine during the program. In addition, each month, you have an additional chance to be awarded a 30 min private 1-on-1 call with Christine through our SERVANT award. This special award is voted on by your fellow Mastermind members. Every month, the group votes on which member has been the most supportive and valuable to the group as a whole, and the winner receives a private 30 min 1:1 call with Christine. We’ve found this really helps to build a lot of engagement and activity in the group which is a win for everyone. (And yes, the same member can win multiple times).

    *Keep in mind, you will be receiving a ton of 1-on-1 support throughout the 6 months. Christine spends time proactively looking “under the hood” of each brand, offering advice and guidance (without you even having to ask)

  • At some point during or after the SOAR Mastermind program, you will be invited to attend a separate in-person retreat! This will be a 3 day, 2 night all-inclusive getaway to a beautiful location. It’s going to be a special time to not only network and build relationships, but also go deeper into mindset and strategy so that you can really figure out what’s holding you back. The goal is to have you leave feeling energized, empowered, and equipped so you can Soar to new heights!

    *Please note there is an additional cost for the retreat as it is not included in the Soar Mastermind program.

ALL THE SUPPORT YOU NEED

As you can see, we make sure to hold your hand in multiple ways
throughout this program so that you are always supported.

Hey Christine Daal here

I’m a speaker, business coach, influencer, Christian, wife, and mom of two.  

My 20 years of experience in the fashion industry spans from working my way up to VP of design and merchandising, supervising a 100-worker sample room, dressing models backstage at NYFW, designing celebrity lines for QVC, as well as starting my own fashion line, which had over 100 sales my very first month in business.

Now my passion is helping fashionpreneurs increase both their confidence and conversions so they can have profitable and successful businesses that create the time and money freedom they desire.

My superpower is my strategic mindset and digital marketing expertise to help you create the life of your dreams.

After working with over 800 brands, I’ve found that those who have the most success are the ones who invest in both a coach and community and use them consistently!

This is why I created SOAR, a six-month high-level group coaching mastermind program for established brands who are ready to be energized, empowered, and equipped so you can Soar to new heights!

If that sounds like you, I can’t wait to work with you :)

Xoxo

AS SEEN IN:

“They shall mount up with wings like eagles, they shall run and not be weary, and they shall walk and not faint.”

Isaiah 40:31

  • You’re just starting out and don’t have a fully functioning website and social media

  • You don’t have a product or you have not already received sales

  • You’re not ready to invest your time, money, and resources into higher-level opportunities

  • You are not willing to show up and offer support consistently to the other Soar members

  • You have a negative, pessimistic, victim attitude and are not willing to take responsibility for your actions

  • Scaling your business isn’t a goal for you

SOAR IS NOT FOR YOU IF…

If you said, “Nope, that’s not me,” to all of the above, then Soar is for you!

If you’ve plateaued at about $5-10K per month in sales and you realize that what got you to $5-10K is not what is going to get you to $20-40K+ per month, this is the program for you!

We invite you to SOAR this year!

  • Once we receive your application, we will review and decide if you are a good fit for our Soar program. If you are, you will then be invited to book a call to ensure you are ready for this program, as well as answer any questions or concerns. If you are not selected, we invite you to re-apply for the program again in six months. Join the waitlist here.

  • Soar Mastermind is a six-month group coaching program. We will meet weekly 24 times over the course of six months. After the six months are complete, you can re-apply for the next round if you would like.

  • The topics for the 24 weekly sessions are personalized for the members and custom tailored to their current needs and issues. We send out a survey at the beginning of the program where everyone can vote for what they would like to focus on. For example, if everyone wants to discuss Wholesale, we’ll discuss it. If not, then we won’t waste time on this topic. If only 1 or 2 members want to talk about it, then it can be addressed in Slack privately or in a 1-on-1 session. This is not a cookie-cutter program and Christine spends a ton of time planning it out to make it special and unique to each cohort.

  • Our six-month investment options are shared with you once you are invited to join Soar.

  • Soar supports and understands your already important and busy schedule, but we do ask that you allow for anywhere from 3-6 hours per week for the various calls and to implement what you learn.

  • Live Zoom calls occur weekly and last anywhere from 60-90 mins in length. We host the calls via Zoom by Christine and various experts. Within the month, there will be at minimum one expert session, one mindset session, and 2 hotseat sessions where you will be able to listen and ask any questions you may have. Any calls that take place are recorded so you can watch them later.

  • At the start of the program, we’ll send out a form so we can coordinate a time during the week that works for the majority of the members across all time zones. We’ve never had an issue finding a time that works for everyone. Although we encourage you to join the calls live, they are not mandatory and are always recorded in case you miss one and would like to watch later.

  • Our exclusive intimate Mastermind consists of apparel, accessory, footwear, and product based businesses who are all at the same level in business. This means that all members are at the same revenue level and/or length of time in business. We work very hard to curate a space that enables you to create networking opportunities as well as strategic partnerships and lifelong relationships. Currently there are only 8 spots for the program.

  • To date, there is no other intimate Business Mastermind out there that is 100% specific to fashion brands. Most Masterminds are also much larger, so it’s easy to get lost and not build real relationships. The community and environment we’ve created is so collaborative and supportive that everyone is willing to help each other. There is no other Mastermind that includes this amount and level of support. Christine is very proactive and always looking “under the hood” of each member’s business so she can offer the right advice and guidance. Most coaches simply answer questions rather than taking the time to poke around and see where improvements can be made.

  • The next Soar Mastermind will begin in April 2023. Applications must be received no later than March 31, 2023.

  • Feel free to submit an application and ask your questions on our call together.

FREQUENTLY ASKED QUESTIONS

“What a group of people can accomplish together is much larger, far greater,
and will exceed that which an individual can accomplish alone.”

-Diane Arias